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Richter Success At Achema 2012
16th July 2012
Attendance at the world's largest exhibition for process equipment for the chemical industry proved a wise investment for Richter Chemie-Technik GmbH, part of the US-based IDEX Corporation, with positive industry-wide feedback on their complete range of PFA lined, pumps and valves.
Frankfurt's massive ACHEMA exhibition, although only held every three years, has impressive statistics and is certainly one of the giants of the exhibition world with 11 separate halls of 136,400 sq metres of exhibition space. Held from the 18th to the 22nd of June, the exhibition and accompanying Congress, which included over 900 industry lectures, attracted 167,000 visitors to the 3,773 exhibitors, over 1,000 of which were in the 'Pumps, Compressors, Valves & Fittings' Group.
Lutz Rosin, Marketing Executive at Richter Chemie-Technik GmbH, commented, "We have exhibited at ACHEMA for over 40 years but it's still a massive commitment for all exhibitors requiring our engineers and sales staff to be available for the whole week, in addition to the actual logistics of exhibiting but it's also a rare opportunity where virtually the whole of the chemical process industry comes together for a week."
"It was a successful exhibition for us, giving us the opportunity to talk at first hand to our worldwide customers and distributors and to introduce the new range of PFA lined, highly corrosion-resistant magnetic drive and mechanically sealed pumps specifically aimed at medium-duty applications in the process industry. In addition we got various helpful clues what kind of equipment the customers need for their plants and what they expect from Richter in the future. So a very successful exercise for us."
Colin Simpson, Sales Director at Richter's UK distributors, Billingham-based Tomlinson Hall Ltd, added, "It's a huge exhibition but probably the most important one for our industry. The feedback from our and other distributors' customers was very positive with the new range of medium duty pumps being particularly well received."
In 2013, Richter will be exhibiting in Beijing at ACHEMASIA, the Asian equivalent of ACHEMA.
